This section is to support schools (such as school staff and sixth form students) to understand in more detail about health promotion. The resources here are also relevant to sixth form health and social care teaching and knowledge (such as Unit 2 of Health and Social Care “Promoting Good Health”).
Please click on the links in blue in the sections on this page for the resources.
Research, Health Promotion & Well-being.

Rachel Parker is the researcher from DECIPHer, at Cardiff University who visits schools to talk about this project and complete the research interviews. This work is part of public health promotion and improvement.
DECIPHer is the Centre for the Development, Evaluation, Complexity and Implementation in Public Health Improvement: https://decipher.uk.net/
DECIPHer develops, tests, evaluates and implements complex interventions and policies that achieve sustainable improvements in health and wellbeing, and address health inequalities. DECIPHer’s research has a particular focus on the health of children and young people.
INTRODUCTION.
Understanding young people’s viewpoints about their lives are important in public health improvement research. By exploring young people’s views, a researcher can analyse some of the shared health themes. This is one way to begin to explore the health issues and health topics that young people are experiencing, and to help find solutions that are O.K (i.e. acceptable and feasible) for young people within the community contexts they are part of.
To gather young people’s viewpoints in this project, one-to-one interviews take place, or group interviewing.
By taking part in community-based research like this project, each person’s individual views are shared within the research. These views are analysed to help researchers to understand the health issues, the influences within the community context, and to explore what are feasible and shared solutions for support within these community contexts. For example, in the design of community-based health promotion programmes.
SECTION 1.
What is health promotion?
Youtube Video Clip. Health Promotion.
World Health Organization health promotion brief video.
Quick summary video of health promotion.
SECTION 2.
Introduction to health behaviour theories.
Health behaviour theories are used to plan health promotion programmes.

SECTION 3:
Resources to support the design, planning and evaluation of health promotion programmes.
1. This American website summarises five approaches (models and theories) to health promotion. These approaches are relevant to the UK. If you click on the links on this website, it gives details for each of the approaches.
Website 1. Five approaches to health promotion
2. For example, from Website 1, here is details of the ecological model of health promotion, with programme examples.
Website 1. Ecological model details
3. These resources give information about the use of a LOGIC MODEL within health promotion programme planning and evaluation.
More overview resources:
https://www.cdc.gov/evaluation/approach/index.htm
https://www.cdc.gov/evaluation/framework/index.htm
A good resource that simplifies the logic model process is “the tearless logic model” – steps 1 to 8 in this document help you to complete a basic logic model for a health programme design and evaluation. Click here for the “tearless logic model” information and outline.
4. More detailed information and resources to support logic model knowledge and understanding are here:
The Wisconsin logic model approach
Developing a logic model 2 – detailed resource with health promotion example
5. This resource explains how you choose outcomes to measure for your project’s evaluation purposes, for example, as part of your logic model design.
Setting outcomes and working out what to measure for your project
6. This video explains about the need for evaluation in public health promotion programmes.
Youtube video clip. The role of evaluation in health promotion programmes.
7. These resources from the Evaluation Support Scotland website (see below) are valuable guides for health promotion projects and evaluation.
Evaluation Support Scotland support guides and resources webpage
SECTION 4:
Online public health textbook and other self study resources.
Click on the targeted links below for detailed information on each of the specific themes below:
- Principles and practice of health promotion: health promotion and healthy public policy.
- Principles and practice of health promotion: health promotion models and theories.
- Self study guide to programme evaluation in public health programmes (an American resource that is relevant to the UK).
- The Community Tool Box resource – this is a free online resource for those working to build healthier communities and bring about social change. It is designed to promote community health and development. Click here to access the online study course contents.

SECTION 5:
UK health promotion posters and leaflet examples (click on the links):
1. Live Well, Stay Well health promotion campaign.
2. Live Well information and resources.
3. Website with a range of public health campaign resources and information.
4. Website with young people’s health promotion resources. https://ayph.org.uk/
5. Powys Teaching Health Board – Health Campaigns

SECTION 6:
The role of the World Health Organization (WHO) in shaping international health policy.
WHO has a specific role in influencing world-wide governments’ health promotion programmes.
WHO’s primary role is to direct international health within the United Nations’ system and to lead partners in global health responses. WHO directs and coordinates international health work through collaboration, partnering with countries, the United Nations system, international organisations, civil society, foundations, academia, and research institutions. The UK is a founding member of the United Nations, and has a strong partnership with WHO.
The Ottawa Charter for Health Promotion information (click on the link here). This link from WHO has details about the Ottawa Charter and gives the core definition of health promotion, and how it is to be operationalised within societies including:
- Building Healthy Public Policy.
- Creating Supportive Environments.
- Strengthening Community Actions.
- Developing Personal Skills.
- Reorientating Health Services.
RESOURCE: pdf copy of the Ottawa Charter
Also see the information about the Ottawa Charter for Health Promotion in the youtube video clip 1 at the top of this page.

SECTION 7:
Examples of health policy frameworks in Wales.
Welsh Government Policy frameworks for health promotion in Wales.
Local Health Boards in Wales – websites:
These Health Boards’ websites have detailed local health strategies and planning documents relevant to health promotion in Wales, and local health campaigns. Health Boards are responsible for delivering all healthcare services within specified geographical areas in Wales.
Abertawe Bro Morgannwg University Health Board
Betsi Cadwaladr University Health Board
Cardiff and Vale University Health Board
Cwm Taf University Health Board
Hywel Dda University Health Board
SECTION 8:
More resources:
Summary video of the social determinants of health.
World Health Organization (WHO) “Health Promotion” health topic information
The School Health Research Network – improving young people’s health and well-being in the school setting. https://www.shrn.org.uk/
The Public Health Wales Observatory website – this organisation provides data analysis, evidence finding and knowledge management to support decision makers and the public with health information. The Observatory aims to improve the health and well being of the people of Wales, and reduce inequalities by:
- being the primary source of public health intelligence for decision makers and the public;
- producing high quality information and data on health and health services in Wales, which inspires, informs and maximises the impact of public health action;
- acting as an advocate for population health and health information, ensuring that timely, high-quality, relevant and consistent information is appropriately available to a range of stakeholders.
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